New 2026 Ford F-150 STX 1.9% APR for 60 Months with approved credit
Example STK#: 26480F. MSRP: $52,285. Sale Price: $53,184. 1.9% APR for 60 months - $17.48 per $1,000 financed. With approved credit through Ford Motor Credit Company. Out-of-state buyers are responsible for taxes and registration fees in their home state. Prices reflect all rebates and incentives available to all purchasers including any applicable Ford Certification Fees and the $899 dealer administration fee. Price does not include taxes, title, and registration fees. Incentives and rebates are based on the dealer’s location and may vary for out-of-state buyers. Other Incentives may be available for qualified and applicable buyers. This specific vehicle is in-stock at the time of offer write up, but vehicle inventory and offers are updated frequently and vehicles may be in transit, subject to prior sale or change without notice. Please confirm availability with the dealer. We make every effort to ensure accurate listings but are not responsible for errors or omissions. See dealer for complete details. Offer expires 11/02/26.
Bronco Sport
STK: 26262F. MSRP: $36,085. Total Selling Price is $36,984 with $899 dealer administration fee included. Price does not include licensing costs or registration fees. Lease for $399/mo for 36 Months on approved credit: 72 month lease, 10,500 miles per year with $0.25 per mile over. $1,399 due at signing includes $500 first month’s payment, $0 security deposit, $0 down payment, and $899 dealer administration fee. Excludes tax, tags, title, license fees, on approved credit. Offers for well-qualified lessees with approved credit through Ford Motor Credit Company. Lessee has option to purchase vehicle at lease end at price negotiated with dealer at signing. Out-of-state buyers are responsible for taxes and registration fees in their home state. Prices reflect all Ford rebates and incentives available to all purchasers including any applicable Ford Certification Fees and the $899 dealer administration fee. Incentives and rebates are based on the dealer’s location and may vary for out-of-state buyers. Other incentives may be available for qualified and applicable buyers. This specific vehicle is in-stock at Capital Ford of Hillsborough at the time of offer write up, but vehicle inventory and offers are updated frequently and vehicles may be in transit, subject to prior sale or change without notice. Please confirm availability with the dealer. We make every effort to ensure accurate listings but are not responsible for errors or omissions. See dealer for complete details. Offer expires 11/02/26.
New 2026 Ford F-150 STX Up to $12,000 off MSRP
Example STK#: 26511F. MSRP: $52,190. Sale Price: $41,089. Example STK#: H7677. MSRP: $52,590. Sale Price: $46,885. Offer includes a $9,500 Dealer Discount + $3,000 Ford Retail Customer Cash (PGM #14232) + $1,500 Ford Retail Bonus Cash (PGM #14238). Out-of-state buyers are responsible for taxes and registration fees in their home state. Prices reflect all rebates and incentives available to all purchasers including any applicable Ford Certification Fees and the $899 dealer administration fee. Price does not include taxes, title, and registration fees. Incentives and rebates are based on the dealer’s location and may vary for out-of-state buyers. Other incentives may be available for qualified and applicable buyers. This specific vehicle is in-stock at the time of offer write up, but vehicle inventory and offers are updated frequently and vehicles may be in transit, subject to prior sale or change without notice. Please confirm availability with the dealer. We make every effort to ensure accurate listings but are not responsible for errors or omissions. See dealer for complete details. Offer expires 11/02/26.
New 2026 Ford Explorer Up to $10,000 off MSRP
STK: FT2F10294. MSRP: $46,510. Discount off MSRP is a dealer discount. Total Selling Price is $37,409 with $899 dealer administration fee included. Price does not include licensing costs or registration fees. Out-of-state buyers are responsible for taxes and registration fees in their home state. Prices reflect all Ford rebates and incentives available to all purchasers including any applicable Ford Certification Fees and the $899 dealer administration fee. Incentives and rebates are based on the dealer’s location and may vary for out-of-state buyers. Other Incentives may be available for qualified and applicable buyers. This specific vehicle is in-stock at the time of offer write up, but vehicle inventory and offers are updated frequently and vehicles may be in transit, subject to prior sale or change without notice. Please confirm availability with the dealer. We make every effort to ensure accurate listings but are not responsible for errors or omissions. See dealer for complete details. Offer expires 11/02/26.
T3 Push, (ALL FDAFs), MLB Run The Dirt - Live ASAP
T3 Push, (ALL FDAFs), JDP Brand Award - Live ASAP
Q4 2026 | Ford Service Dealer Connection ($100 Tire Offer) Banners 10/1/26-11/16/26
*Dealer-installed purchases only. Limit 1 tire rebate per retail vehicle (15 per fleet). $100 rebate or 22,000 Ford Rewards Points on a set of 4 Goodyear®, Cooper®, Hankook, Bridgestone, Firestone, Toyo® (excludes medium and commercial/Motorsport), Pirelli, Yokohama®, and Nitto®. $80 rebate and $20 service allowance or 22,000 Ford Rewards Points on a set of 4 Michelin and BFGoodrich®. Valid 10/1/26–11/16/26. Submit by 1/31/27 at Ford.com/Service-Rebates or by mail. Must have a Ford Rewards membership within 60 days of service invoice date to receive Ford Rewards Points. Points have no cash value; see FordRewards.com for terms, including Points expiration. Allow 8 weeks for Points. See participating U.S. dealer for details.
2026 | Ford Service Dealer Connection (JDP Combined Offer) Banners 9/1/26-4/30/27
For JD Power 2026 U.S. award information, visit jdpower.com/awards
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Confidence-Inspiring Ford Blue Advantage Program

We're proud to offer an assortment of Ford Blue Advantage Certified vehicles for ultimate peace of mind with your pre-owned purchase. These models undergo rigorous inspections and come with warranty coverage, 24-Hour Roadside Assistance,1 and FordPass Rewards Points.2

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Explore Current Offers & Incentives

Every month, Ford provides an array of attractive offers and special programs to help shoppers save. From cash-back incentives and special financing and leasing rates to service discounts for military and first responders, these are can't-miss opportunities that offer tremendous value. Check back regularly for the latest updates!

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Capital Ford of Salisbury Is Here for Your Complete Auto Needs

Welcome to your trusted Ford dealer in Rowan County, NC. At Capital Ford of Salisbury, we strive to deliver a top-notch customer experience, an extensive new and used vehicle selection, and transparent pricing. We're more than just a place to buy your next automobile, though. Our full-service location includes dedicated, on-site departments to secure auto financing, service your current vehicle, and source genuine OEM parts and accessories – everything you need for a fulfilling automotive journey.

Learn more about us below before visiting our dealership off Jake Alexander Boulevard South in Salisbury, NC.

Turn to Our New Ford Dealership in Rowan County, NC, for the Latest Models

Our Ford dealership is your destination for the latest models from this great American automaker. When you visit our showroom, you'll find the full lineup of new Ford vehicles, including spacious and well-equipped SUVs, thrilling sports cars, and ruggedly dependable pickup trucks like these:

  • Ford Mustang: All-American muscle
  • Ford Mustang Mach-E: Exhilarating and efficient EV SUV
  • Ford Bronco & Bronco Sport: Off-road powerhouse and its sportier sibling
  • Ford Explorer: Midsize three-row SUV with plenty of power and towing strength
  • Ford Expedition: Full-size sport-ute for every family excursion
  • Ford Maverick: Practical yet capable compact truck
  • Ford Ranger: Adventurous midsize pickup
  • Ford F-150: America's best-selling truck for nearly 50 years3
  • Ford Super Duty: Heavy-duty workhorses for just about any commercial or DIY project

We're Also Your Ford Blue Advantage & Used Ford Dealer in Salisbury, NC

In the market for a pre-owned vehicle instead? Capital Ford of Salisbury is also a used car dealership with an expansive selection of top-quality models from Ford and other reputable manufacturers. When browsing our carefully curated selection of used cars for sale, you can filter by year, make, model, price range, body style, features, and other key criteria to find options suited to your preferences.

If you're looking for even more confidence in your used-car shopping experience, consider our Ford Blue Advantage Certified vehicles, which are thoroughly vetted by our certified technicians and come in the following tiers.

Ford Gold Certified:

  • No more than six model years old with 80,000 or fewer miles
  • 172-point inspection
  • 12-month/12,000-mile Comprehensive Limited Warranty4
  • 7-year/100,000-mile Powertrain Limited Warranty4
  • 7 years of 24/7 Roadside Assistance1

Ford EV Certified:

  • No more than six model years old with 80,000 or fewer miles
  • 127-point inspection
  • 12-month/12,000-mile Comprehensive Limited Warranty4
  • 8-year/100,000-mile BaseCARE EV Limited Warranty4
  • 8 years of 24/7 Roadside Assistance1

Ford Blue Certified:

  • Includes non-Ford vehicles
  • No more than 10 model years old with 150,000 or fewer miles
  • 90-day/4,000-mile Comprehensive Limited Warranty4
  • 90 days of 24/7 Roadside Assistance1

Leverage Competitive Financing & Leasing Opportunities at Our Ford Dealership

We believe our customers deserve to work with a finance and lease dealership that takes a collaborative, transparent approach to building payment plans. Once you've test-driven and selected your vehicle, our courteous and experienced professionals will work closely with you so you understand your Ford financing options and leasing opportunities. After all, we want you to drive home with confidence in your decision and a monthly payment that works for your budget.

Whether you choose a leasing plan that allows you to enjoy the latest Ford vehicles every few years or financing that guides you toward the freedom of full vehicle ownership, know that we'll treat you with the respect you deserve. You can also save time at our dealership by taking advantage of our convenient payment calculator and secure online application for a preliminary snapshot!

Rely On Our Certified Ford Service Dealership for Professional Auto Care

Our certified service center is here to keep your vehicle running dependably day after day. We employ a highly skilled team of factory-trained technicians who use the latest manufacturer processes and state-of-the-art equipment to perform each job with precision and care, from regularly scheduled maintenance to more extensive upgrades or repairs. Don't forget to ask about our rotating service specials to see if we can help you save on the upkeep you need.

Ford Parts Dealer: Source Genuine Components in Salisbury, NC

You can also source Ford parts and accessories, along with OEM-approved tires and consumables, right here at our dealership in Salisbury, NC. Browse Ford parts for sale to find what you need or contact us for assistance. Once you have your components, it's up to you whether to take the DIY approach or have our professional team handle the installation.

Make Capital Ford of Salisbury Your One-Stop, Full-Service Ford Dealer in NC

We're honored to be your go-to Ford dealer in Salisbury, NC. Make an appointment or stop by anytime during our flexible, customer-friendly hours to experience the Capital Ford of Salisbury difference for yourself. We look forward to your visit.

1Ford Roadside Assistance is included for certain owners and available to everyone for a per-service fee. Ford reserves the right to change program details without obligations. Ford Roadside Assistance is a complimentary offering to all Ford owners for up to 5 years or 60,000 miles and Lincoln owners for up to 6 years or 70,000 miles (from the date of sale), whichever comes first. EV Owners: Beyond 50 miles, your vehicle will be taken to the closest public charger or Ford EV-certified dealer.

2Within 60 days of vehicle sale, you must activate your Ford Rewards (formerly known as FordPass® Rewards) account and set your preferred Ford Dealer to receive 22,000 Points (Gold Certified) or 11,000 Points (Blue Certified) and one Tier Activity. Modem not required. Visit a participating dealer for details.

3Based on 1977–2025 CY industry-reported total sales.

4Whichever time/mileage designation comes first. Warranties listed on this web page shall not be solely relied upon. Warranties may be subject to specific terms, restrictions, exclusions, and fees. Additional warranty information may be obtained by visiting the official website of the warranty provider. Contact our dealership for complete details.

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Capital Ford of Salisbury

511 Jake Alexander Blvd S
Salisbury, NC 28147

Sales:704-754-4292
Service:704-633-9390
Parts:704-633-9015

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511 Jake Alexander Blvd S, Salisbury, NC, 28147

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Parts: 704-633-9015 Sales: 704-754-4292 Service: 704-633-9390 Body Shop: 704-633-9321

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Parts 704-633-9015 Sales 704-754-4292 Service 704-633-9390 Body Shop 704-633-9321
511 Jake Alexander Blvd S
Salisbury, NC 28147
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Capital Ford of Salisbury 35.6460594, -80.4941217.